Sina Sohangir
Founder and CEO
Received his PhD in Electrical Engineering from Stanford University, where he focused on applications of information theory in computation complexity and machine learning. He has been creating data analytics, machine learning, personalization and recommendation engines for the past ten years in companies like Twitter, SnapChat, and GraphDive, a company he co-founded with the vision of personalizing the world around us using social graph data.
He is also very interested in the theory of networks, social sciences and economics and especially the ways data has and can further transform those fields. Social Networks like Twitter and SnapChat have revolutionized our understanding of social sciences. At TrendBoard he is trying to utilize data to improve inventory planning, management, and price personalization of the off-price market.
Dorothy Sadd
Adviser
Dorothy has strong executive and leadership experience in the apparel industry with a successful track record in developing new ventures, strategic vision and execution, market analyses, and due diligence. Her solid financial oversight in strategy, budgeting, and controls as well as her comprehensive IT experience with ERP, Point solutions, integration planning, disaster/risk mitigation in the apparel industry makes her an invaluable addition to our team.
Doroty has worked with well known brands such as LVMH, Ralph Lauren, North Face, Patagonia, Vans, Adidas, Reef, Manduka, Levi Strauss, Miss Sixty, Macys, Nordstrom, Gymboree; Zara, H&M, Threadless; Williams-Sonoma/Pottery Barn, ULTA; Mattel; Women.com, Smith & Hawken and Lived and worked in Paris, London, Italy (Lugano/Milan/Montebelluna), Los Angeles and worked in 40 countries across Asia, Middle East, North Africa, Europe, Russia, Chile, Brazil, Argentina, Panama. Canada.
Stuart McMullin
Adviser
Senior Director of Paid Social for GoodRx, a healthcare unicorn. Previously a founding member of Wantable, a fast-moving personal fashion styling service.
Facebook Certified Media Buying Professional (Facebook Blueprint) Open Water PADI Certification
Leila Kaghazian
Brand Relations and Sales
Leila is a seasoned businesswoman with a technical background. She has a PhD in Computer Sciences from the University of Southern California. Leila has started her own luxury fruit bouquet business and licensed it to international clients. She also worked at a few software companies where she combined her intuition of business with her passion for Computer Science. She acted as a liaison between stakeholders and technology teams, and successfully turned ideas to products. Some of her work include head of program management for a software company with employees in three different continents, and business development for Reunify, a software company that reduces attrition rates for America's biggest fitness corporations.
At TrendBoard, Leila is using her knowledge and expertise to initiate and maintain relationships with the leading brands in the global fashion industry as well as contributing to TrendBoard's marketing and sales strategies.